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Kering appoints Demna

Fortune on MSN · 54m

Kering’s shares tumble 10% as investors agonize over Gucci’s new artistic director. But the ‘iconoclast’ might be what the brand needs

Demna has a strong viewpoint ... which is the secret sauce for a brand like Gucci,” Bernstein SG analyst Luca Solca said.

The Wall Street Journal on MSN · 3h

Kering’s Shares Drop After Appointment of Demna as Gucci’s New Artistic Director

The French luxury-goods company named Demna Gvasalia as the new artistic director of its flagship label Gucci, as the group seeks a brand turnaround amid a challenging market backdrop for luxury names.

Reuters on MSN · 4h

Kering shares down 10% after appointment of Demna as Gucci designer

Kering shares tanked on Friday morning after the group led by Francois-Henri Pinault chose to bet on subversive in-house talent Demna to reinvigorate its Gucci label rather than hiring a big-ticket name from fashion's overheating job market.

1hon MSN

François-Henri Pinault’s Fashion Empire & Cannes Sponsor Kering Sees Shares Plunge Following Gucci Appointment

Francois-Henri Pinault’s Fashion Empire & Cannes Sponsor Kering Sees Shares Plunge Following Gucci Appointment ...

Devdiscourse55m

Demna's Brave Gucci Gamble: Can Risky Choice Rescue Iconic Brand?

Kering's decision to appoint Balenciaga designer Demna as Gucci's creative director led to a $3 billion stock drop. Analysts ...

18hon MSN

He made Ikea bags chic and sold ‘destroyed’ sneakers. Now, he’s the designer of Gucci

Kering, which also owns Bottega Veneta, Saint Laurent and McQueen, praised Demna’s tenure at Balenciaga, where he has been ...

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