It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif? By Aileen ...

Just as OpenAI inspired a wave of AI startups, so, too, has its logo. OpenAI’s signature spiral logo has become widely mimicked in the industry. So it raised eyebrows when Fortune recently reported ...

In March, when Pepsi unveiled its logo and brand redesign, some focused on an interesting characteristic of the design: its familiarity. The logo returned the “Pepsi” word mark “back into the ...

Consider key components when designing your logo, including important principles of logo design. What is a logo and what does it do? It is the summation of who you are as a business. It represents you ...

It's hard to believe that we’re already more than halfway through 2023. As we try to wrap our brains around that fact, it’s important not to forget to look to the future. Specifically, the future of ...

The Duchess of Sussex incorporated a special symbol honoring her husband in the design for her latest venture Janine Henni is a Royals Staff Writer for PEOPLE Digital, covering modern monarchies and ...

In the second phase of the Union Public Schools’ transition from its former mascot and imagery, the Mascot Advisory Committee members unanimously have chosen a Redhawks logo that will be presented for ...

If you’re trying to launch a new business, refresh your brand, or finally give that side-hustle a proper logo without breaking the bank, then look no further, as Design.com is running an exclusive ...

Opinions expressed by Entrepreneur contributors are their own. Creating a logo may seem like an overwhelming task if you don’t have a lot of experience with it. But the good news is that it doesn’t ...

From its very first beginnings as an over-elaborate illustration, to its familiar and distinctive shape today, Apple's logo has reflected its company's aims from the start. There was no Apple logo ...