Bratz maker MGA Entertainment has signed a five-year deal with Flickplay to create collectable “Digital Dolls” based on TikTok versions of the venerable toys that can be used both inside Flickplay and ...

New Innovational Website and Consumer Product Takes Smash Hit Bratz™ Brand Into Virtual Interactive Territory with Be-Bratz.com™ LOS ANGELES--(BUSINESS WIRE)--Be-Bratz.com™, a dynamic new Bratz™ ...

Here come the Bratz! It might have been the summer of Barbie, but the Mattel brand won’t stand alone in its resurgence in pop culture during “the year of the doll,” according to Jasmin Larian Hekmat, ...

If you haven’t heard, Bratz, the line of dolls known for its caked on makeup and oversized heads, is back on shelves after taking a long hiatus to focus on its branding. The relaunch comes amid a ...

Although it has lost its best-selling Bratz empire to rival Mattel, MGA Entertainment is hoping to regain prominence on toy store shelves with a new line of fashion dolls – Moxie Girlz. Moxie Girlz ...

Add Yahoo as a preferred source to see more of our stories on Google. If you came of age in the era of Bratz dolls, it’s likely that you either had one or desperately wished you did. At least, that’s ...

LOS ANGELES, August 2: MGA Entertainment has launched Be-Bratz.com, a new online portal based on the Bratz fashion doll line. The portal debuted in beta format. Targeted at girls aged 6 Harbour Rights ...

Bratz and Puma are partnering up to bring some pretty cool footwear both for Bratz's mobile game and for real-life fashionistas as well. The real-life Bratz and Puma footwear collection will be ...

The Bratz may be hosting their final slumber party next month. That’s because a federal judge ruled that MGA Entertainment, the maker of the popular, pouty-lipped dolls, has been violating a copyright ...