Add Yahoo as a preferred source to see more of our stories on Google. Kit Kat is introducing a quartet called the Break Brothers for its first character-driven standalone brand campaign, according to ...
To get a clearer picture of the range of applications, Ad Age spoke with teams behind three recent account wins: Tropicana, Spectrum and Bayer.
Fans watching the University of Houston Cougars compete in the NCAA Men's Championship Game Monday night will also see the premiere of a new character-driven Kit Kat commercial, featuring the Break ...
Kit Kat continues to lean into its positioning around providing consumers a “break” — both in terms of time to unwind and snap apart its candy bars — this time aided by a group of stone-faced ...