Once Cadillac got the green flag to join Formula 1 in 2024, it became the first American constructor in F1 history. Yet it was also just the latest motorsports move for a brand that's been closely ...
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What's holding Cadillac back in F1?
On the face of it, the new team is facing a different set of problems to the rest of the grid. But this is to ignore how ...
There is a rumble coming to the Formula 1 grid, and this time, it speaks with a distinctly American accent. For years, the idea of General Motors stepping into the Piranha Club of F1 seemed like a ...
The phrase “motorsport is marketing” is an often-repeated adage in the automotive world. Premium brands like McLaren and Ferrari know that the emotionally-charged atmosphere of F1 racing can plant the ...
Cadillac Racing held their own at Road America on August 3 rd, 2025, putting up a strong fight in a no-holds-barred round of the IMSA WeatherTech SportsCar Championship. The luxury marque’s efforts ...
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How drag racing shaped muscle car culture
Drag racing has been a pivotal force in shaping the muscle car culture, influencing both the development of high-performance vehicles and the lifestyle surrounding them. From the early days of street ...
Cadillac used the Super Bowl to unveil its Formula 1 car. The problem is the reveal felt more like a marketing rollout than a motorsport milestone. Formula 1’s Celebrity Obsession Gets Exposed as ...
Though the 2025 season only just wrapped up, Cadillac Racing is already staring down the start of its 2026 IMSA WeatherTech SportsCar campaign, announcing which drivers will pilot its fleet of ...
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