Those of you who use Snapchat might chat with your family, friends, and other people. But now Snapchat provides another chat partner: artificial intelligence. Known as My AI and powered by OpenAI’s ...

Snapchat is expanding its push into AI-driven advertising with a new format built directly into user conversations. The company introduced AI Sponsored Snaps, which allow brands to engage users ...

Snapchat has launched AI Sponsored Snaps, embedding brand-run AI chatbots directly into user conversations to guide discovery and purchases, starting with Experian. At the same time, CEO Evan Spiegel ...

Oftentimes productive discussions are some of the most uncomfortable to have, but Snap CEO Evan Spiegel wants workers to push through the awkwardness. In an interview with The Verge, Spiegel said he ...

Microsoft and Snap announce a groundbreaking partnership to leverage Chat Ads API for Sponsored Links in Snapchat's My AI. The partnership offers advertisers a richer, more targeted approach to ...

Snapchat announced on Tuesday that it’s rolling out “AI Sponsored Snaps,” which will allow users to interact directly with brands’ AI agents. Sponsored Snaps are the ads placed directly into the app’s ...

Snapchat has long been a platform where users could connect without the constant intrusion of ads. However, this is set to change as the company plans to introduce advertisements within private ...

Snapchat has been accused of a "worrying failure" to assess the potential privacy risks its AI chatbot poses to users - especially children - by the UK's data watchdog. The Information Commissioner's ...

Two days after settling a lawsuit accusing Snapchat of causing social media addiction and mental health issues, Snap announced that it’s introducing new parental controls. Parents and guardians can ...