SCHLESWIG, Iowa - When Jack Johnson builds a fishing rod, he can make it uniquely your own. Want your name of the rod? No problem. Want to show support of your favorite sports team? Piece of cake.

Until you ve felt the sensation, there s no way you can know how it feels. I simply cannot convey with words how it feels to be standing in the surf with big red drum coming in all around you when ...

It was familiar fishing advice in an unusual setting. Because I wasn’t standing on a boat, but in the shop of Snake River Custom Rods owners Ricky and Goldie Prieto. And the line I was keeping tight ...

Finding your passion in life is everyone’s goal and if you’re lucky enough, you can sometimes figure it out at a young age. For Christian Bueter, he discovered that building and wrapping fishing rods ...