Customers prefer to purchase from courteous, knowledgeable salespeople who are passionate about the products they sell. Salespeople rely on an effective sales pitch to turn potential customers into ...

People get into direct sales as a way to own their own business without having to establish a brand name. 2011 figures released from the Direct Selling Association estimate 15.6 million people in the ...

Founder of Iridescent Lens and independent marketing consultant, questions whether the latest creator economy trend is a ...

Last month, the Direct Sales Association asked me to keynote on the topic of marketing and sales in the digital age for their annual conference. I found this to be truly fascinating as Direct Sales ...

Amid a fast-changing global landscape marked by constant disruption, there are certain industries that have proven to be resilient in the face of change. One such sector is the direct selling industry ...

The rift is driving some Dell partners to push business to HP and Lenovo. Dell Technologies’ direct sales force is gunning for a larger share of PC sales in North America, driving conflict with the ...

Consumers have gotten comfortable with online shopping, thanks in part to the Covid era. I speak from experience, as I reflect on the Amazon boxes I have piled up in recent years. And the cruise ...