Eyeshadow bases are designed to enhance and intensify your eyeshadow color. They have a sticky texture that helps the eyeshadow grip to your lid and stay on longer. Some bases can double as concealer ...

Aging is a natural process, but it can sometimes bring unwelcome changes to our skin, particularly the delicate eyelid area. Makeup can be a powerful tool in reclaiming that youthful glow, but ...

Don't get us wrong: We love a natural, neutral-hued or smudged smoky eye look as much as the next. Neutral eyeshadow looks have always been a trend and likely always will be. However, adding a pop of ...

As a mature woman who still loves a good beauty find, I’ve learned that eyeshadow can be our best friend or our worst enemy. Some days, the wrong shade or texture makes my eyelids look tired or ...