is a news writer focused on creative industries, computing, and internet culture. Jess started her career at TechRadar, covering news and hardware reviews. Adobe is launching new generative AI ...

Just a year and a half ago, the latest and greatest of Adobe's Firefly generative AI offerings involved producing high-quality images from text with customization options, such as reference images.

Adobe is leveling up its Firefly generative AI platform with a fresh set of tools designed to give creators more control, creative options, and flexibility, all from within the Firefly app. Rolling ...

A new era has emerged from the world, as it centers on everything AI, with Adobe also joining in this development with their latest generative AI coming for video and audio editing via the Firefly AI.

The AI video landscape shifted dramatically this week with Runway's Gen-4 launch and Adobe's deep integration of Runway's models into Firefly. For creators, this means the old 'copy-paste between ...