Those wonderful looping animations we call GIFs are an unlikely story of survival in an age when digital formats come and go like the wind. The lure of the decades-old GIF format has caused people to ...

In celebration of the internet’s favorite file format, we’re taking you down the rabbit hole of GIF history. Yesterday the GIF—a favorite birthday missive for many—had a birthday itself. Everyone’s ...

Editor’s Note: This story originally published in March 2018. We’re republishing the piece following news that Stephen Wilhite, one of the lead creators of the GIF, died earlier this month after ...

Sign up for The Media Today, CJR’s daily newsletter. “You say EE-ther, and I say EYE-ther,” Fred Astaire sang to Ginger Rogers. One modern equivalent is “You ...

Graphics Interchange Format, popularly known as GIF is a digital file format. A GIF means multiple images encoded in a single file and displayed in a succession to create an animation. It can also be ...

There's a new kid on the GIF-creation scene, and it's a good kid. This week, Imgur launched a new "Video to GIF" feature that lets you enter a URL, adjust the parameters of a clip, and get a ...

Since their invention more than 30 years ago (four years before the World Wide Web even), GIFs have come to be one of the most popular and beloved forms of expression on the internet. Indeed, the ...

Animated GIFs have become so huge. They're everywhere. But why? On the surface, they're pretty silly—a few frames of video, endlessly looping in time. There are GIFs of Star Trek's Picard facepalming, ...

This Michael Scott moment from The Office is the most popular GIF from the show on GIPHY. Photo: NBC According to the GIF-hosting site Giphy, this GIF of the character Patrick from SpongeBob ...

Twitter commentary has grown ever more incredulous this month, thanks to the latest meme to go viral in 2017. Known simply as "Blinking Guy" or “White Guy Blinking,” the meme is being used to react to ...