WMUR

'Don't Say Velcro:' Velcro video implores consumers to say 'hook and loop'

Lots of pop songs have hooks. This one has loops, too.Velcro Cos. this week released a music video with a message it hopes will stick as well as its products: "Don't Say Velcro."The video features ...
Hosted on MSN

Researchers develop hook-and-loop fastener for building components

An interdisciplinary research team at Graz University of Technology (TU Graz) has developed a hook-and-loop fastening system for buildings in the ReCon project together with company partners. This ...
Smithsonian Magazine

Before Velcro’s Patent Expired, It Was a Niche Product Most People Hadn’t Heard Of

Velcro was originally available only in black, but even when it started coming in multiple colors, 1960s fashionistas wanted nothing to do with it. iStock Technically called “hook-and-loop fastener,” ...
Live Science

Who Invented Velcro?

Velcro, the “zipperless zipper,” exists on a variety of products from children’s shoes to laptop bags to blood pressure gauges to airplane flotation devices. While the term is used synonymously to ...
Santa Rosa Press Democrat

Velcro's video implores consumers to say 'hook and loop'

Velcro Cos. released a music video this week with a message it hopes will stick as well as its products. CONCORD, N.H. - Lots of pop songs have hooks. This one has loops, too. Velcro Cos. this week ...