If a day without laughter is a day wasted, then why do so many brands settle for dull content that fails to evoke positive emotions and put a smile on their clients’ faces? Well-chosen, well-written ...

Humor is a uniquely human quality. Most people can recognize funny sentences, incidents, pictures, videos, and so on. But it is not always easy to say why these things are humorous. So it’s easy to ...

In art and literature, irony and humor serve to exemplify, instruct, charm, provoke, enrage, and otherwise move both readers and viewers. More important for the therapeutic use, however, humor serves ...

Ever wonder why a shared laugh or witty remark can spark attraction? Humor does more than lighten the mood—it may reveal clues about a person’s creativity. Research by Erika Langley and Michelle ...

Think of the most hilarious video you’ve ever seen on the internet. Why is it so funny? As a researcher who investigates some of the potential side effects of humor, I spend a fair bit of time ...