New virtual girl group Priz-V will debut during the latter half of this year and embark on various activities as a social ...

The metaverse and virtual reality worlds offer a whole new avenue for advertisers and marketers. But a new study led by a ...

The 30% cut in Meta’s budget for this technology can be seen either as a death sentence for the project or as a natural phase within a long-term strategy ...

Digital influencers like Imma, Kuki and Nobody Sausage are growing in popularity on social media and shifting the way we interact on our favorite platforms. Hi, Astrid. Welcome to "In the Know-- ...

(Ad) Gone are the days of simple digital evangelism, where a simple post on Facebook, Twitter, or a catchy YouTube video would get you a lot of digital mileage. Instead, consumers have evolved, and so ...

Teaser Finally Released / Chosen Sui chain, built by Mysten Labs / MOU signed with Sunmiya Club and BAGC, a golf-themed spinoff of BAYS SOUTH KOREA, December 20, 2022 ...

VR, AR, MR and XR, aka Virtual Reality, Augmented Reality, Mixed Reality and, as a catch-all umbrella term for all three, Extended Reality. Might any of these realities end up replacing our views of ...

Influencers play an active role in shaping the social media landscape. Not only are they defining the types of content we view and enjoy, but brands are increasingly recognizing influencers as ...

There is once again growing interest in the world of the metaverse as technological advancements and innovative strategies in different sectors have continued to show progress. Ever since ChatGPT and ...

Epic CEO Tim Sweeney believes Apple is a major "roadblock in the way of Epic's vision for a metaverse." On Thursday, Epic Games discussed its plans for the metaverse at the Game Developers Conference ...

Influencer marketing has become a popular solution for brands looking to leverage the power of social media and connect with audiences in a more credible and engaging way. Traditional advertising is ...

The Advertising Standards Authority (ASA) has been cracking down on influencer marketing across social media platforms. Now, brands must ensure influencers are disclosing paid partnerships or gifting ...