Dana White confirmed on The Katie Miller Podcast that the recent UFC White House promo was made entirely with AI, including ...

Criticism won't deter Dana White from using artificial intelligence for Ultimate Fighting Championship promotional material.

No AI needed this time. Ilia Topuria and Justin Gaethje faced off on the South Lawn for real ahead of UFC Freedom 250.

Ultimate Fighting Championship (UFC) finally dropped the first official promo video for the anticipated White House card on June 14 in Washington D.C. The promo video, which was narrated by UFC CEO ...

Dana White said effectively everything seen in the UFC's White House promotional trailer was made with AI, including his ...

Khamzat Chimaev and Joshua Van topped the $371,000 payouts for UFC 328, which marked a new high for any card in 2026.

Dana White has fired back at critics of the UFC’s use of AI-generated promotional content, dismissing concerns in blunt fashion. The backlash comes as more sports organizations experiment with ...

Dana White confirms UFC White House promo used AI-generated Joe Rogan voice, sparking debate over technology and authenticity ...

Buckle up. The days of the UFC truly owning the MMA space may be waning.

Dana White wants you to know that he does not care about criticism over the UFC using AI for promos. At a Saturday press conference, in response to a question about fan complaints over the AI usage, ...

The main event at UFC Seattle wasn’t the only thing getting attention. Israel Adesanya showed flashes of his old form but also looked like he’s slipping, and a bad mistake ended up costing him against ...

UFC CEODana White has no qualms about the company using AI for their creative operations, such as event announcements, digital media, and broadcast graphics. Fans have strongly criticised this move on ...