Cola, Tata Consumer Products, Centerfruit, and Eyebetes Foundation drive brand engagement at Maha Kumbh Mela 2025.

The recently concluded Kumbh 2025 certainly lived up to its prefix — maha (great) — in many ways. It attracted 65 crore ...

Attending Maha Kumbh as a marketer revealed a masterclass in brand engagement for Haymarket Media Group—India’s country head.

Industry folks reflect on the scale of brand participation and the impact of marketing strategies on pilgrims as Maha Kumbh ...

Foreign devotees gathered at the Mahakumbh in India, drawn by the spiritual allure of Mahashivratri at the Triveni Sangam. Enchanted by Indian culture, pilgrims shared personal experiences, ...

While the recently concluded Maha Kumbh Mela offered immense marketing opportunities to brands, could it fuel renewed interest in religious event marketing beyond the festive season?

Generally, the Kumbh Mela is organised 4 times over a course of 12 years and rotates between 4 locations in India - Haridwar, ...

Sunil Ambekar of RSS emphasized the Maha Kumbh's role in uniting India through ancient traditions. Over 66 crore pilgrims visited Prayagraj, showcasing the festival's enduring cultural significance.

118557523 Bigbasket Maha Kumbh Pavitra Triveni Sangam Jal The official listing price of Swati brand’s Maha Kumbh Pavitra ...

Dental Screenings completed in 1 Day at Maha KumbhWorld Oral Health Day campaign will educate people on importance of good ...

The MahaKumbh megaevent in Q4 FY25 is expected to boost consumption demand, aiding sectors such as trade, hospitality, and ...