It’s hard to imagine it now, but the earliest ads for toys weren’t meant for kids. The target audience was adults. Major toy companies rationale was that grown-ups were the ones spending their ...

Things are shifting in the world of toys: Barbie isn’t only available as a disproportionately statuesque blonde anymore, American Girl sells a boy dolls, girls play with trucks, boys play with ...

Mr. Potato Head, the classic Hasbro toy brand which includes the mustachioed Mr. Potato Head and clean-shaven Mrs. Potato Head, will soon be rebranded as the gender-neutral "Potato Head" toy line. The ...

Mr. Potato Head's most famous companion is his wife of 70 years, the red-lipped Mrs. Potato Head. But way back in the '60s, he hung out with a motley crew of plastic vegetables and fruits that are now ...

NEW YORK (AP) — Is it Mr. Potato Head or not? Hasbro created confusion Thursday when it announced that it would drop the “Mr.” from the brand’s name in order to be more inclusive and so all could feel ...

Even Mr. Potato Head finds gender conformity un-apeeling! The classic spud-shaped plastic toy is getting a new, gender-neutral name — just plain Potato Head — with the toymaker Hasbro scrapping the ...