Nike just did it. Yes, the athletic footwear and apparel company finally sold off its non-fungible token (NFT) arm, RTFKT.

Nike has quietly sold its digital products subsidiary RTFKT, the NFT unit it acquired during the 2021 crypto boom, as the ...

As the year progresses, activity in the metaverse continues to gather momentum, with mainstream players identifying web3 as the future. Metaverse-related trademark filings have been rampant, with Web3 ...

After spending part of 2021 taking shoe customizers to court, Nike is spending its final months of the year staking a claim in the emerging metaverse. "Brands have an incentive to be there because ...

After dominating the real-world sportswear market, Nike is ready to conquer the virtual world with the recent unveiling of their all-digital “NIKELAND” on the Roblox gaming platform. The all-digital ...

Nike today announced the launch of .Swoosh, a new metaverse marketplace platform meant to foster a “inclusive digital community” for athletes and Nike consumers. The blockchain-powered platform will ...

Nike launched its own virtual world within the Roblox online video game platform. This is 'Nikeland', a space where players can interact in free sports games and use articles of the firm in their ...

Sneaker and athletic apparel maker Nike NKE is building its metaverse team and hiring for key roles as the latest buzzword in the tech world stirs up talent wars. Over the last week, Nike has posted ...

NBA superstar and Nike endorser LeBron James this week virtually joined Nikeland on Roblox. Nike recently released its first NFTs. They sell for more than $14,000 on the secondary market. Wall Street ...

Nike is diving into the metaverse. While Facebook's recent name change might have pushed Nike to go public with some of its plans, the sportswear giant has been laying the groundwork for its virtual ...

One of the world's biggest brands sees big potential in the digital experience space. In this video from "The Virtual Opportunities Show," broadcast on Nov. 30, Motley Fool contributors Demitri ...