Macworld on MSN

Apple TV’s new glassy intro wasn’t created on a Mac

Macworld Earlier this week, Apple revealed new branding that will appear at the start of Apple TV shows. The new title card ...

New Apple TV Intro Was Made With Practical Effects

The all-new intro sequence for Apple TV was made with practical effects and shot in-camera, Ad Age reports. Rather than using ...
Comic Basics on MSN

Apple Unveils New Streaming Intro—Filmed Entirely With Practical Effects In-Camera

Apple has officially unveiled a new streaming intro for Apple TV, and the company took a hands-on approach to create it.

Apple TV’s colorful new intro was created with real glass and practical effects

Built from real glass and captured entirely in camera, the new identity explores reflection, color, and light to express the cinematic spirit at the heart of Apple TV. Every shimmer was made for real, ...
Soap Central

Brand new intro for Apple TV post its rebranding has been released

The Apple TV rebranding is officially official. What was first slipped in covertly in a press release for F1: The Movie has ...

Apple TV’s new intro has three different versions, plus more tidbits

In an interview with Variety, Finneas reveals that Apple TV’s new intro video has three different versions, plus details its creation.