A new study published in Marketing Science has found that some of the most widely considered online advertising safety and ...
AI algorithms, if not properly monitored, can perpetuate harmful stereotypes or discriminate against certain groups. Additionally, data privacy and security are major concerns, as AI heavily relies on ...
Technologists and venture capitalists have long believed that one of the great hopes for artificial intelligence is its ability to level the playing field for small businesses. Many have claimed that ...
A new study published in the INFORMS journal Marketing Science has found that some of the most widely considered online advertising safety and fairness policies—ads that are designed to help ensure ...
Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...
Two senators want to empower the FDA to send warning letters to influencers and telehealth companies that publish deceptive drug ads online and require drugmakers to report payments to social media ...
Fueled by “impressive YoY growth,” paid search advertising revenues hit a new high in 2024, according to a new report. In total, search accounted for $102.9 billion of a record $258.6 billion in U.S.
It’s easy to say that the name of the advertising game has always been attention. But the level of skill, belief, strategic rigor, creative confidence, and sheer will required to win this game has ...
AI is transforming the advertising and marketing industries. Startups developing tools such as AI agents and AI-generated video platforms are raising millions. Take a look at the pitch decks of 14 ...
To divest, or not to divest. During day two of the remedies phase of the Department of Justice (DOJ)’s ad tech antitrust trial, both sides underwent a grueling back-and-forth about whether a ...
HANOI: The Government has issued new regulations tightening controls on online advertising, with key provisions set to take ...
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