Priceline has entered the second year of its "Go to Your Happy Price" campaign with actress Kaley Cuoco. Senior editor Jamie Biesiada spoke with Lesley Klein, Priceline's senior vice president of ...

Move over, William Shatner. Priceline's new brand campaign features a solo Kaley Cuoco as its spokesperson. Shatner has been the face of of travel deals as the Priceline Negotiator for 23 years. Cuoco ...

A Melbourne woman’s TikTok has gone viral after she shared claims of being repeatedly singled out for security checks while shopping at Priceline Highpoint, sparking fresh debate about racial ...

Photo Credit: An image from Priceline's marketing campaign urging consumers to turn to the company for affordable travel opportunities. Priceline Priceline is launching a new marketing campaign ...