In this article, we’ll explore how schema markup, particularly the use of descriptive markup, linking entities and connecting to external data sources, can establish trust with Google and potentially ...

Search has changed dramatically, including local search. Search engines and AI systems now incorporate semantic understanding to generate citations and results. To gain semantic understanding, they ...

Some in the SEO community suggest that the Schema.org Citation structured data property can make a link more powerful. Can a link in the structured data really make a stronger link? The answer is ...

At first, schema markup might seem confusing. Schema markup, also known as structured data, is a piece of code you add to your website pages to help search engines understand your content better.