OTT series as many names went viral online upon release. Regardless of the industry, many shows quickly rose to the top and ...

The Indian OTT landscape continues to thrive, and 2025 is set to be another groundbreaking year for streaming enthusiasts.

Reality television continues to dominate trends and TRP ratings. With OTT platforms emerging as significant players in the entertainment industry, non-fiction series are now appealing to audiences who ...

While DTH players say they have seen better retention & ARPU in bundled hybrid content packs with the response being positive, some industry observers believe that the model is not financially viable ...

As OPPO, Canva and other brands come on board, Shark Tank India’s fifth season signals its evolution into a multi-platform ad ...