For the past 60 or so years marketers have consistently tried to find the ultimate way to entice consumers to buy the products they are flogging. The traditional marketing industry believed that ...
A decade after Samsung’s Family Hub Refrigerator symbolized the smart home revolution, “smartness” alone no longer sells.
PASADENA, Calif.--(BUSINESS WIRE)--Near Intelligence, Inc. (Nasdaq: NIR) (“Near” or the “Company”), a global leader in privacy-led data intelligence on people, places, and products, today announced ...
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When the economy looks uncertain, nonessential spending goes out the window. People begin to focus more on their necessary monthly bills in order to shore up finances and prepare for the unexpected.
At its core, marketing aims to establish a relationship between businesses and their potential customers. It is about understanding the marketplace and positioning one’s product or service in a way ...