Under Armour doesn’t want to be your parents’ shoe company. The Baltimore-based sports apparel firm is gearing up for the release of its running footwear line on Jan. 31 with three new 30-second ...
'Unlike Any' showcases the talents of six Under Armour athletes, including American Ballet Theatre principal ballerina Misty Copeland, long distance runner and Harlem Run Crew founder Alison Désir, ...
Millions of young athletes may aspire to be the GOAT. But in an inspiring new spot from Under Armour, NFL quarterback Tom Brady tells them, "don't be like me." Called the "Athlete No One Saw Coming," ...
Under Armour's latest ad campaign, which depicts virtual clone armies of athletic stars deep in their training regimens, has created a buzz online and racked up about close to two million total views ...
Every week, The Drum picks the top global campaigns from our Creative Works. You can submit your new work here. This week, Tinder used classic masterpieces to promote more artful dating profiles, ...
The multifaceted running campaign will showcase its Spring 2009 running footwear and apparel at an exclusive launch event in New York City. As a reflection of Under Armour's brand positioning of ...
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