Mashable's Shopping team has been covering Amazon Prime Day since 2018, and this year, we've got our work cut out for us. The retail giant just announced that it's extending its flagship members-only sale to four days for 2025.

During Amazon Prime Day Prime subscribers can take advantage of savings. To take advantage of the deals you will need Amazon Prime (which costs $14.99 / £8.99 / AUD$6.99 a month but can be canceled after 30 days). If you don’t already have a Prime membership, you can sign up for the free 30-day trial and still take advantage of the deals.

For those without a Prime membership, Prime Day is Amazon’s massive sales event, featuring thousands of discounts on tech devices, beauty products, and home goods for a limited time. Here’s everything we know (so far) about what Amazon has in store for Prime Day 2025 that takes place this month.