Greg Sandoval covers media and digital entertainment for CNET News. Based in New York, Sandoval is a former reporter for The Washington Post and the Los Angeles Times. E-mail Greg, or follow him on ...

A retargeting renaissance in online ad tools has Google rolling out an AdWords "remarketing" tool Thursday to help advertisers connect with consumers who landed on their Web site but didn't convert ...

Search giant Google is offering customers of AdWords, the keyword advertising program, a new way to manage their accounts. On Tuesday, Google notified AdWords customers in an e-mail that they could ...