In a year when GLP-1 drugs were a best-selling, buzzy phenomenon, Novo Nordisk’s ad spend for Ozempic in streaming TV has been paying off. The brand’s ads were 57% more effective in driving consumer ...
The diabetes drug has become a phenomenon, and “Oh, oh, oh, Ozempic!” — a takeoff of the Pilot song “Magic” — has played a big part in its story. By Craig Marks In February 2023, David Paton, guitar ...
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