The world has faced its share of challenges in 2020. Despite the ups and down, many have turned to gaming on YouTube as a way to find connection, entertainment, and to share moments with friends and ...

Last year, I launched an Innovation series to give you an inside look into how our teams were working to redefine the video experience in 2021 and beyond. And it was quite a year for innovation at ...

A message from Neal Mohan, YouTube CEO : Today, YouTube is pleased to join over a dozen regional content creators and distributors representing ten countries to participate in the Youth Digital ...

A little over 15 years ago, I visited a company with an interesting take on digital video. As I walked through YouTube’s small offices above a pizza parlor, I could see the promise of the platform.

In 2022, we observed a major shift in pop culture, one that was driven less and less by viral moments with mass appeal. Instead, we found that creators and their viewers were prioritizing personally ...

Every day, people come to YouTube to connect with their favorite creators, and in the process, they discover new products they love. In turn, this creates a valuable opportunity for brands to reach ...

In 2021, you tuned in to see NASA’s Mars Perseverance Rover land (live!) on Mars, joined together to set a new record for BTS, and took part in the epic storylines that played out across the Dream SMP ...

Last week, using a giant pair of gold scissors, YouTube and Hollywood Park officially opened YouTube Theater for business at a ribbon-cutting ceremony. The new 6,000 seat performance venue located at ...

So far this year, there have been more than 25 billion views of videos with “unboxing” in the title.¹ Sure, you know you ordered something online and followed the tracking information every step of ...

Editor's note by Neal Mohan, Chief Product Officer: For creators, building a business isn’t a one-size-fit-all approach. Some may gravitate towards tools like channel memberships while others may ...

Each month, more than 2 billion people come to YouTube to listen to their favorite music. Navigating the expansive landscape of great music has become a job within itself. With all of the amazing ...

Recommendations drive a significant amount of the overall viewership on YouTube, even more than channel subscriptions or search. As my family shows, there’s an audience for almost every video, and the ...