Data from Quantum Metric’s latest survey uncovers the reasons why companies need to prioritize digital improvements for their contact centers.

Messaging needs consistency. Conflicting language across functions leads to confusion and erodes customer trust. Leadership drives change. Leaders must model collaboration, remove blockers and keep ...

Brands that want to build and sustain customer lifetime value are putting personalization, AI and value-driven loyalty ...

Agentic AI may still be rare—but Salesforce’s Agentforce 3 is already redefining what intelligent automation at scale could ...

AI-powered search is redefining how consumers find, engage with and evaluate brands, making content quality and visibility ...

A bonafide AI partner in a moment of need. It's time for Tim Cook to make Apple's biggest acquisition in history.

Financial technology company introduces virtual AI agents to automate workflows and provide real-time insights for QuickBooks ...

If Google’s search deal with Apple ends, it won’t just rattle services revenue — it could reshape how Big Tech funds user ...

San Diego-based Tealium introduces CloudStream, a unified solution that eliminates data duplication while connecting ...

Survey size isn’t everything. Without clean sampling, your data-driven decisions could be headed in the wrong direction.

Martech complexity is not a technology problem; it’s a planning problem. To solve it, marketing leaders must replace ...

Governance and simplification are no longer optional; marketers must streamline their stacks to regain control, cut waste and ...