Jon Rahm believes LIV Golf's decision to replace Greg Norman with Scott O'Neil as the new CEO will give the breakaway Saudi circuit a "less threatening image" and help negotiations with the rival PGA Tour.

Jon Rahm believes replacing Greg Norman as LIV Golf CEO with “outsider” Scott O’Neil could lead to less “bad blood” with golf’s governing bodies.

Jon Rahm’s season debut was cut short Friday after a few errant drives led to a second-round 77 and a missed cut at the Dubai Desert Classic.

Jon Rahm was in the Persian Gulf this week, playing in the DP World Tour's Hero Desert Dubai Classic. It is one of the more iconic tournaments on the European Tour each year. Rahm posted a respectable opening round, but fell flat Friday, carding a 5-over 77. That was enough to send him home packing for the weekend.

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Norman, the 1986 and 1983 Open champion who will continue with the league in an ambiguous role, often came off as divisive when LIV entered the golf scene. He called McIlroy "brainwashed by the PGA Tour" in 2022, putting Norman in the four-time major champion's crosshairs.

Jon Rahm feels LIV Golf may have a "less threatening image" now that Australian golfing great Greg Norman is not at the helm of the Saudi-based tour.

Scott O’Neil was officially named the new CEO of LIV Golf on Wednesday, marking a new chapter for the Saudi-backed league and ending Greg Norman’s three-year run at the helm.

LIV Golf officially announced Scott O’Neil as its new CEO, replacing Greg Norman as the day-to-day leader of the Saudi-backed circuit.

Scott O'Neil replaced Greg Norman as LIV Golf CEO on Wednesday, January 15, 2025. O'Neil previously was CEO of the Philadelphia 76ers.

I couldn’t be prouder of what we’ve accomplished or more pleased with where the league stands today," Greg Norman says of LIV Golf.

Greg Norman has stepped down as LIV Golf's CEO to be replaced by Scott O'Neil - and experienced sports and entertainment executive - but will remain involved with the league