Geopolitical pressures and AI concerns still loom, but advertising is predicted to keep growing this year ... though it's the ...

Unless you live under a rock, you’ve probably heard all of the Gen Z stereotypes — the latest example of a national pastime ...

The long-term vision is to financialize everything and create a tradable asset out of any difference in opinion.” ...

Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can build trust rather than erode it.

More streaming platforms with advertising inventory -- including FAST channels -- continue to fuel an overall rise in total TV ad-supported share. This fall, streaming platforms -- with growing NFL ...

As the FDA steadily churns out a stream of untitled letters chastising pharmaceutical advertisers’ direct-to-consumer materials, a commercial for Bristol Myers Squibb’s Cobenfy is taking its turn in ...

It's the iconic Apple ad, the Ridley Scott-directed Macintosh spot that famously was shown first and once during the 1984 ...

In addition to returning Season 50 performers including Ashley Padilla, Jane Wickline, Bowen Yang , and longest-running cast ...

DETROIT,MICHIGAN-SEPTEMBER 28: Detroit Lions wide receiver Kalif Raymond (11) carries the ball during an NFL football game between the Cleveland Browns and the Detroit Lions in Detroit, Michigan USA, ...

Extends Pinterest’s AI-powered performance advertising from mobile to TV Pinterest, Inc. (NYSE: PINS), a leading AI-powered visual search and discovery platform, today announced it has entered into a ...

Pinterest has acquired connected TV advertising platform TvScientific, according to a press release. Financial terms of the transaction, which is expected to close in the first half of next year, were ...

Marketing tie-ins are becoming more popular in TV, thanks to streaming-video services like Netflix and blockbuster shows like "Stranger Things." ...