Nearly one-third of domestic digital payment transactions in India are now credit-driven, executed through credit cards or EMI-based financing, according to a study analysing tran ...

Pharmaceutical organisations rarely struggle to write strategy. They struggle to protect it. Global brand teams define ambition precisely. Segmentation models are refined. Launch plans are ...

The diversity of university academics and the complexity of their roles make effective internal communication difficult. Here, David Brown and Katie Trachtenberg explore ways in which communications p ...

KlariVis’ February 2026 study examines customer-initiated transfers between US community banks and Coinbase across Dec 2024 to Dec 2025, treating those transfers as a practical indicator of how easily ...

With digital tools becoming the norm in the sector, it could be said that they are working to close the advice gap. That’s one way to look at it. But is that the only truth? The reality could be ...

Plum applies its customer-first philosophy to digital engagement using behavioural intelligence MUMBAI, India, March 5, 2026 /PRNewswire/ -- Plum Goodness, the award-winning skincare brand known for ...

Plum Goodness, the award-winning skincare brand known for its philosophy 'Chemistry, done with heart', has significantly ...

Channel Factory’s Vincent Pelillo discusses why the future will belong to brands that embrace AI thoughtfully, balancing ...

India’s AI moment is steadily rewriting how brands discover audiences, create communication, optimise media, and measure performance, often collapsing traditional silos between technology, media, and ...

The academization of influence signals a permanent change in how businesses will hire, train, and value marketing talent.