U.S. economists may be barely holding on by their fingernails over the current state of the American economy, but strangely, ...

Forget fast and cheap. Today's smartest brands are winning with products that feel slow, rare and wildly human.

Consumer behavior is tough to judge. How will consumer react? What kind of products should we make? Well it starts with ...

Brands that successfully tap into emotional value have demonstrated strong consumer engagement and, in many cases, robust ...

At WWD's recent Apparel & Retail CEO Summit, highlighting the critical role of retail real estate to meet evolving consumer ...

Tylenol faces scrutiny over pregnancy use and autism links, despite scientific bodies finding no firm evidence. While ...

The Imperial Leather owner’s head of insights talks to Tim Healey about how behavioral understanding, data and technology are ...

On Nov. 11 each year, a curious holiday takes over China. What began among Nanjing University students in the 1990s as a ...

Your dashboards look steady and surveys show loyalty—yet a competitor just took your share. See what’s really happening, and ...

The Federal Reserve cut its benchmark interest rate by a quarter point Wednesday for the second time since September. Here’s ...

The U.S. consumer's durability as a prop for the economy may be tested in coming weeks as family budgets, particularly among ...

As consumers become more self-aware, advertising is reflecting their experiences in a thoughtful and relatable way ...