Red Tiger Marketing, a new agency chaired by ex-Manchester United CEO Richard Arnold, has the exclusive mandate to find ...

Toyota has been unveiled as the new sleeve sponsor for The Hundred, expanding on its front-of-shirt deal for the England ...

The International Olympic Committee (IOC) has tendered broadcast rights to the Olympic Games from 2026 to 2032 in India, plus the wider subcontinent, as it seeks to boost its media revenues after ...

Saudi Arabia’s SURJ Sports Investment arm is reportedly close to agreeing a deal to acquire a $20m (€17m) stake in the ...

TGI Sport has retained a key piece of business, agreeing a five-year deal with Mediapro for virtual advertising production, ...

NOS, the Netherlands’ public-service broadcaster, has conceded it will be forced to sell off a portion of its 2026 Fifa World ...

The DP World Tour has named Nexo as its first crypto sponsor and a top-tier ‘Official Marketing Partner’ in a three-year deal ...

The German Football League (DFL) and Schwarz Group, the retailer that owns Lidl, have bought equity in Dyn Media, the ...

Euroleague Basketball is doing away with a title sponsor for its top-tier EuroLeague competition for the first time in 15 ...

The Spanish Football Federation (RFEF) has announced record revenues of €407.3m ($480m) for the 2024 financial year, after the organisation enjoyed the benefits of the men’s senior national ...

Microsoft has been confirmed as the new ‘official cloud and AI partner’ of the Premier League, taking the place of its ...

Record audiences are flocking to the Fifa Club World Cup coverage of free-to-air broadcasters in Brazil and Argentina, South ...