On the morning of Oct. 28, employees working on the fertility tracker were told to join a videoconference where a director of the team informed them that the project was ending.

Amazon.com has decided to terminate its secret project aimed at developing an at-home fertility tracker. The project, known internally as “Encore,” was part of Amazon’s Grand Challenge division.

Users would’ve then been able to log period symptoms, sexual activity, and other fertility data via a mobile app. CNBC says Amazon has laid off the entire team behind the project.

Monitoring your own reproductive health has become easier than ever before. Digital technologies have gradually entered intimate areas of life and made possible what previously seemed inaccessible ...

We know there are differences between iPhone and Android users. Android users are more honest. More women own iPhones. But the differing trends may extend to family planning, too. According to a ...

Amazon has discontinued a secretive effort to develop an at-home fertility tracker, according to internal documents and people familiar with the matter. Stream NBC 5 for free, 24/7, wherever you ...

Amazon shuts down secret project to develop fertility tracker By Annie Palmer,CNBC • Published November 13, 2024 • Updated on • Published November 13, 2024 • Updated on ...

Amazon recently axed a secretive project focused on developing an at-home fertility tracking product, CNBC has learned. The project was part of Amazon's moonshot incubator Grand Challenge, which ...