Snickers : Horseless Headsman - Culture Pub
Snickers : Horseless Headsman - Culture Pub
Jun 20, 2014
culturepub.fr
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Wiki Of Ads | Creative I Marketing on Instagram: "2012: Snickers didn’t just trick-or-treat, it treated hunger like the scariest costume of all. In Horseless Headsman, BBDO New York and director Craig Gillespie took the iconic Headless Horseman and stripped away his horse, his fear factor and his power, until one candy bar saved him. The ad reminded us: when you’re hungry, you’re not you. And when you’re those things, even monsters lose their edge. Because on Halloween, the only thing worse than
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