In 1996, California discount junior women’s clothing retailer Clothestime sparked backlash with this controversial ad campaign that was banned by all the major broadcast TV networks — including cutting-edge MTV — for being too risqué. Amid the controversy, Clothestime distributed about 400,000 VHS tapes of the ad to customers in their stores for publicity, offering 20% off if they returned the tape. At the time, the Anaheim-based chain was facing bankruptcy, and the ad was used to generate buzz